If you’re running your own business then you will have discovered trying to attract a wide customer base with your marketing can become costly. When

Everyone enjoys celebrating their successes in their business lives but not many speak about the setbacks they endured before success. Sometimes the setbacks are as

Research showed that in 2017 alone, 269 billion emails were sent and received each day and that number is expected to rise to 333 billion

There is no denying the power of podcasts as a marketing tool for your business. They allow you to create a genuine connection with your

Making the decision to work for yourself can be both exciting and rewarding. Taking the time to build a credible business with a valuable product

As Winter closes in and the temperatures drop, it’s the perfect time of year to catch up on your reading.  Every Entrepreneur and business owner

Your business brand should clearly defines your company’s vision and establish an emotional connection with your customers. A successful branding will help increase your sales

A One Minute Pitch allows you to describe your business or company succinctly in formal and informal networking situations. It can be used for potential

To maintain a competitive business edge it’s essential to harvest a talented team. There has been a huge shift in the mindset of the workforce,

Setting up in business is an incredible experience but it can also be a series of pitfalls with some very sharp learning curves. One way

To create an effective marketing strategy for your business, you must first identify your ideal customer profile.  Whether you are supplying product or services as